Everything you need, in one place

Most brands do not buy a single pack. They buy a box, a bag, a label, a wrap and a filler — and they need all of them to look like they came from the same place. Concept Plus exists for exactly that moment: it is the turnkey way to design a whole family of different products in one colour story and have them produced and shipped together, so your brand reads as one thing instead of five near-misses.

One brief, one coordinated range

Instead of briefing several suppliers and then refereeing the differences between them, you hand the whole set to one team. We design the pieces around a single visual identity, produce them under one roof, and deliver them as a coordinated range. You save the time spent chasing consistency and the cost of the reprints that usually follow when it slips. The point is comfort as much as economics — fewer moving parts, fewer surprises.

How it works

Our creative team starts with your corporate identity and builds the range around it, matching the gloss and matte Pantone tones to the print method each piece will use. From there it goes to production, where the responsibility we take on is the unglamorous, decisive one: holding the same colour across flexo, offset, digital and UV printing. Each product is matched to the next, piece by piece, until the whole set tells one continuous colour story rather than a collection of close guesses.

Why the colour match is the hard part

Here is the detail most people underestimate. The same Pantone reference does not land the same way on every press — flexo on kraft, offset on coated board, digital on a label and UV on a rigid surface each render colour differently, because the inks, substrates and curing are not the same. Getting a bag and a box to read as the identical brand colour is genuine production work, not a setting you tick. Owning that match across processes is the whole value of Concept Plus; when every item in the range looks like one brand on the shelf, the shelf does part of your marketing for you.

Made with materials we can stand behind

None of this comes at the expense of how the packs are made. The whole programme is run with the same care for recycled and recyclable materials that runs through the rest of our work — a coordinated range should look considered and be considered, not just colour-matched.